深圳公交车广告报价,你绝不容错过!

深圳公交车广告报价:一场紧锣密鼓的竞价战

如今,广告已经成为企业品牌传播的重要手段之一。根据对深圳市广告行业的调查,深圳公交车广告已成为企业推广的重要载体之一。那么,深圳公交车广告报价又是如何的呢?

1. 深圳公交车广告的市场现状

据了解,深圳公交车广告已成为众多企业进行品牌推广的重要途径。公交车广告覆盖率广,在城市中的流动性很大,能够带给广告主更多的曝光机会。因此,深圳市公交车广告的市场价值越来越受到广告主的青睐。深圳市公交车广告市场的广告行业结构多元化,供需关系相对稳定。广告主主要分为两类:一类是来自本土企业,为了在本地市场中树立品牌形象,进行推广活动;另一类是外地企业,主要是在深圳市场寻求推广。

2. 深圳公交车广告报价的关键因素

在深圳市公交车广告市场中,广告报价受到多方面因素的影响,例如广告区位、曝光时间、广告形式等。具体来说,以下是深圳公交车广告报价的关键因素:1. 广告区位在公交车上,不同区位的广告报价也不同。一般来说,车头和车尾的广告位价位较高,而车身两侧的广告位则相对较低。2. 曝光时间深圳市公交车广告曝光时间与报价成正比例。根据市场调查,深圳市公交车广告日均曝光时长约为9小时,报价会因曝光时长的不同而有所变化。3. 广告形式深圳市公交车广告形式多样化,包括车身贴膜、车顶广告、LCD车内广告等。不同的广告形式对广告报价也会有所影响。

3. 深圳公交车广告报价的竞价模式

在深圳市公交车广告市场中,竞价模式是目前广告主进行报价的主要方式。广告主通过参与竞价,决定其广告在公交车上的投放位置。具体而言,以下是竞价模式的主要步骤:1. 报名及缴纳保证金广告主在报名前需要缴纳一定的保证金,以保证报名的真实性和竞价的公正性。一般来说,保证金金额为所选择的广告位报价的百分之三十。2. 竞价投标广告主可以在规定的时间内进行竞价投标,并在规定时间内确定竞价结果。竞价结果和最终投放位置将在一周内公布。3. 签订广告投放合同广告主在确认竞价结果后,需要与广告公司签订广告投放合同,明确广告投放时间、投放位置和广告形式等。

4. 如何选择适合自己的广告报价

在选择深圳市公交车广告报价时,广告主需要考虑如何选择适合自己的报价策略。关键是根据自己的资金情况和广告投放的需求,根据不同的情况灵活选择不同的报价方案。一般来说,以下两种报价方案是较为常见的:1. 按曝光时间报价根据公交车广告在公众视野中的曝光程度,以及广告主需求的不同,可以选择按曝光时间付费的报价策略。该报价策略的优点是可以根据投放需求灵活的选择广告时长,从而充分发挥广告投放的效果。2. 按广告区位报价在选择按广告区位报价的报价策略时,广告主需要根据自己的资金情况和广告投放的需求,选择适合自己的广告区位。该报价策略的优点是广告主可以确切的掌握广告投放的覆盖区域,从而提高广告投放的精准性和有效性。

总结

综上所述,深圳市公交车广告市场已成为广告主进行品牌推广的重要途径之一。而深圳公交车广告报价的关键因素包括广告区位、曝光时间、广告形式等。在竞价模式下,广告主需要参与竞价投标,根据自己的需求选择适合自己的报价策略。在选择广告报价方案时,广告主需要考虑自己的资金情况和广告投放的需求,从而选择适合自己的广告报价方案。

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BEIJING, June 28 (TiPost)— The Biden administration is said to prepare for further restrictions to China even it is pushing for high-level communication between the top two economies in the world.

Credit:Visual China

The United States is considering new curbs on the exports of artificial intelligence (AI) chips to China, including stopping the chip shipments made by U.S. companies to customers in China and other countries concerned without first obtaining a license, the Wall Street Journal reported, citing people with knowledge of the matter. The U.S. Commerce Department could reportedly announce the move as soon as early July, affecting all the American chipmakers such as Nvidia, AMD and Micron Technology. Nvidia is a dominator of the market for chips that empower artificial intelligence (AI) systems including the model behind ChatGPT. It has modified some of flagship products including A100 and H100 for exports to China earlier this year, including an alternative A800 chip, as the U.S. regulators last year banned it from selling its most advanced chips to the country. The Commerce Department is mulling restrictions that would even ban sales of A800 without a license, according to the report. The U.S. government was also reported to weigh whether to restrict leasing of cloud services to Chinese AI companies.

News about U.S. further potential curbs came as Chinese Premier Li Qiang blasted the Western countries’ attempts for de-risking and reducing dependency on China, reversing the historic trend of economic globalization. What made people more concerned about is that “the invisible barriers put up by some people in recent years are becoming widespread, and pushing the world into fragmentation and even confrontation”, China’s No. 2 official warned, in his keynote delivered at the opening plenary of the 14th Annual Meeting of the New Champions, also known as the Summer Davos Forum.

“We firmly oppose the politicization of economic and trade issues and we must jointly maintain the safety, stability, and smoothness of the global industrial and supply chain, so that the fruits of economic globalization can benefit different countries and people in a more equitable manner,” Li said. He noted that the consensus made from exchanges with leaders in his visits Germany and France recently was to reject the zero-sum mindset and keep to the right track of win-win cooperation.

In a separate meeting with about 120 business leaders from more than 20 countries and regions, Li showed willingness to support foreign companies’ work with their Chinese partners. Beijing wants to work with all parties to promote the development of cutting-edge technologies, expand new areas of cooperation, and open up new and broad space for investment and development of enterprises, he said. He called on these leaders to firmly support economic globalization, and jointly maintain the stability and smoothness of the global industrial and supply chains.

Expressing confidence in economic recovery, Li said China’s gross domestic product (GDP) for the second quarter of the year is expected to grow faster than the first quarter, right on track to hit the growth target of around five percent set for the whole year. He suggested more stimulus policies in on the way. He vowed Beijing will introduce “more practical and effective measures” to further tap the potential of domestic demand, invigorate the market, make urban-rural and regional development more coordinated, accelerate the green transition and advance high-standard opening up.返(fan)回(hui)搜(sou)狐(hu),查(zha)看(kan)更(geng)多(duo)

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发布于:河北省唐山丰南区